The only way to confidently create short and long-term strategies around your museum is by understanding the members and guests who visit you.  From planning your next exhibition and creating membership incentives to developing an effective marketing strategy, the only way to effectively reach your visitors...

If you think museums are fun during working hours, you should see what they look like after dark. After hour museum programs are great ways to present all of the educational and aesthetic pleasures of a museum but with a dark twist. Serve your visitors some wine and cheese, dim the lights, bring out the fog machines, and create a totally new experience for your members

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