Whether you’re a zoo, museum, or community center, botanical gardens can be a great addition to your institution and local environment. Not only are they beautiful and aesthetically pleasurable to walk through, they’re a great benefit to the wellbeing and health of your visitors and...
Generating excitement around a fundraising effort is a huge part of the battle, but it’s not everything. When you succeed in captivating donors and inspiring them to give, you also want to make sure that your fundraising page is easy to navigate, professional, and an...
Couples are constantly looking for new places to explore and different ways to connect on their next date. This presents gardens with a unique opportunity to create an unforgettable romantic experience through a botanical garden date night. Framing events as a romantic date night will open...
From planning events in the digital age to back-to-school discounts, zoos are constantly looking for new ways to attract visitors, generate excitement, and increase visitor engagement. Visitor and member engagement through events or local collaborations serves several mission-statement purposes. It helps keep doors open, which leads...
Donor mapping and donor journeys are essential to understanding and influencing how donors interact on ecommerce platforms, which includes nonprofit organizations, zoos, and museums. Donor mapping provides a framework from which nonprofit organizations and cultural institutions can identify key donor points of contact, which opens up...
Emails are an important part of any marketing campaign for nonprofits, museums, zoos, and other cultural institutions. Emails are necessary channels that can help create awareness around your particular events or fundraisers, connect with past and future donors, and increase your membership and donor count. But...
Nonprofits and cultural institutions, like zoos and museums, need several sources of funding in order to achieve their goals and keep their doors open. For many organizations, one of the best ways to achieve this funding is by seeking grants through grant writing. Grant writing is...
With the holidays behind us and the new year ahead, it’s important for nonprofits and cultural institutions to make the most of their end of the year fundraising efforts. Most donations are made toward the end of the year, with 31% being made in December and...
December 1, 2021 We are excited to announce our integration with Canada's popular Interac debit card system and funds transfer network. Interac is the predominant network across Canada, with over 59,000 automated teller machines and over 450,000 merchant locations accepting Interac debit payments. Our cloud-based visitation Point...
The holiday season is fast approaching. And with all the wild surprises 2020 has given us so far, this winter is promising to be unlike any other. But festive fundraising strategies remain relatively unchanged. Despite the complications COVID, museums, zoos, and other cultural institutions remain...