Case Studies

Museums & Cultural Institutions

A Prestigious Museum in Philadelphia

The Challenge

Bulky equipment engulfed Visitor Services + complex POS sale workflows inhibited goals at this museum which strove to:

  1. Enable eye-to-eye conversations with their visitors
  2. Speed sale transactions

The Solution

Sleek ACME iPads, intuitive sales workflows and a mobile desk conformed to visitor fluctuations to power:

  • Versatile desk configurations
  • Improved + less distracted interactions between staff + visitors

Moreover, refined interface for mobile phone ticket purchases aimed to quicken the sale.

Top Reasons for Choosing ACME

Simplified Mobile Ticketing

Quickly implementing ACME’s cloud-based platform with minimal hardware footprint enabled an agile purchasing solution for evolving visitor experiences.

· Flexible ticketing stations

· Multi-channel ticket sales

· Improved guest experience

A Cultural Museum in California

The Challenge

This museum was looking to upgrade their existing systems with an aim to:

  1. Improve reporting
  2. Enhance CRM Capabilities
  3. Adopt a true cloud platform

The Solution

They retired their all-in-one system for a best of breed approach with ACME + Salesforce. Together, ACME +  Salesforce provide enterprise grade reporting, multi-channel ticketing/membership sales capabilities and CRM to power:

  • Better constituent segmentation
  • 1:1 engagement with patrons
  • Full picture of patron engagement in one place

Top Reasons for Choosing ACME

Best of Breed POS

Using ACME + Salesforce, they were able to create feature depth and extensibility not found in traditional all-in-one systems.

· Salesforce Integrations

· Ticketing

· Membership

A Contemporary Museum in the Western U.S.

The Challenge

By modernizing their platform amid an expansion, they needed to:

  1. Integrate with Salesforce
  2. Provide mobile POS capability
  3. Manage retail inventory

The Solution

This museum hired ACME to manage tickets/membership sales + push this data into Salesforce. Using Square for Retail, this museum operates both applications from a single iOS device supplied by ACME.

POS Hardware

This museum hired ACME to manage tickets/membership sales + push this data into Salesforce. Using Square for Retail, this museum operates both applications from a single iOS device supplied by ACME.

Top Reasons for Choosing ACME

Best of Breed POS

Employing ACME + Square, this client innovated feature depth and extensibility not found in traditional all-in-one systems.

· Retail

· Ticketing

· Membership

A Museum with one of the Most Significant Art Collections in the U.S.

The Challenge

With over 80 membership combinations, this museum needed a robust membership + ticketing system to:

  1. Manage diverse membership program
  2. Seamlessly track/manage large crowds on free days
  3. Provide detailed data/reports to city

The Solution

The ACME system’s agility powered them to:

  • Track free admission by individual + report on attendance by zip code
  • Allow base-level membership with add-on interest groups enriched with benefits (discounts/events), via ACME’s primary + affinity membership structure

Top Reasons for Choosing ACME

A flexible & powerful solution

Empowered by ACME’s robust system, this client now could serve all 88 member levels + drive instant data + analytics on admissions.

· Complex membership program

· Instant data collection and reporting

· High volume ticket sales

A Museum in New York focused on European and Decorative Arts

The Challenge

Abating visitor frustration was key for this museum as they sought a digital solution to:

  1. Enable self-serve ticket purchases
  2. Minimize admission wait time

The Solution

ACME’s out-of-the-box e-Commerce site drove

  • Immediate online sales to visitors after quick configuration

ACME’s Access Control application enabled:

  • Online ticket purchasers to bypass admissions line/enter galleries directly

Top Reasons for Choosing ACME

Phased Implementation

ACME’s flexible configuration sped the launch of their online sales + access control. Implementing ACME Point of Sale several weeks later enabled an incremental transition approach for staff.

· Expanded audience & sales channels

· Improved guest experience

· Implementation flexibility

A Visual Arts Museum on the East Coast

The Challenge

This museum sought roll-out of dual initiatives: ACME launch + new museum building grand opening.. Melding this with new sales-workflow + unknown traffic volume spurred a need to:

  1. Train all staff on numerous processes external to ticketing system new-building logistics, exhibition knowledge + general museum inquiries
  2. Maintain cohesive process

The Solution

Visitor Services architected simple ticketing processes, enabling:

  • Staff adjustment to space/visitor flow

ACME’s flexible POS Configuration, ticket sales flows were:

  • Intuitive + just a few taps
  • Key to 1-hour system sales training

Top Reasons for Choosing ACME

Keep it Simple

Streamlined workflows defined for the most common sales scenarios were easy to adopt and liberated staff to focus on the visitor experience.

· Grand opening – new processes

· Efficiency

· Implementation flexibility

A Science Museum in the Midwest

The Challenge

This museum faced an imminent ticketing system deactivation, fueling a need for:

  1. Rapid transition to a new ticketing system

The Solution

To achieve aggressive deadlines, the project management team stepped up to forge:

  • Communication strategy to expedite decisions
  • Abbreviated phase-1 go-live requirements to align realistically with timeline

Top Reasons for Choosing ACME

Launched in 5 Weeks

Meticulous planning, stakeholder expectation management, and daily communication contributed to a smooth, rapid deployment.

They launched ACME for general admission and timed entry ticket sales to their planetarium and 4D theater.

· Operational efficiency

· Timely

· Collaboration

A Contemporary Museum on the East Coast

The Challenge

Focused on agility, this art museum desired a system that could:

  1. Easily manage events/event resources
  2. Seamlessly connect with their Business Intelligence (BI) tool
  3. Curb lines + wait times via Point-of-Sale efficiency

The Solution

Using ACME’s flexible API infrastructure enabled them to push data into their BI tool + combat resourcing conflicts. Results:

  • Overall improved visibility
  • Optimization of space reservations
  • Full visibility within all museum departments and events

Top Reasons for Choosing ACME

Expanding possibilities with APIs

ACME’s flexible API infrastructure empowered New their event management system by connecting to their BI tool + providing enterprise-wide visibility.

· Open APIs

· Resource Management

· 10 second (or less!) transaction time

A Museum Focusing on Present-Day Art

The Challenge

Amidst building a new campus, this modern museum strove to retire their legacy platform to:

  1. Strengthen CRM + move to the cloud
  2. Push ticketing + membership data into CRM
  3. Bolster 1:1 marketing via attendee tracking
  4. Install a modern ticketing platform

The Solution

They revamped with a best-of-breed approach using ACME + Salesforce. Together, ACME and Salesforce provide enterprise grade ticket / membership sales data via seamless integration of their CRM with ACME, enabling:

  • Collection of more robust, detailed member information
  • Advanced, customized marketing initiatives

Top Reasons for Choosing ACME

Seamless CRM Integration

Using ACME’s Salesforce integration, they were able to integrate ticketing/membership with their
CRM, while also improving data collection and member marketing.

· Salesforce Integration

· Ticketing

· Membership

A Well Known Cultural Institution on the East Coast

The Challenge

Focused on streamlining membership processes, this distinguished museum desired to:

  1. Vault membership efficiency across all sales channels
  2. Integrate with Salesforce to centralize member data/improve customer marketing

The Solution

They partnered with ACME enabling:

  • All memberships to be sold in ACME
  • ACME to manage ticket/membership sales + transition this data into Salesforce

Top Reasons for Choosing ACME

Streamlined Membership Sales

ACME’s Salesforce integration buoyed this museum’s membership sales + marketing efforts from both the customer and user perspective.

· Salesforce Integration

· Ticketing

· Membership

Design & Configure

The Challenge

This art museum sought to upgrade existing ticketing systems with a goal to:

  1. Generate POS revenue on their weekly free day of admission

The Solution

Leveraging ACME’s Pay-What-You-Wish feature, They converted a weekly free admission day into a bottom-line growth opportunity. Partnering with ACME enabled:

  • Donation-generating events, a previously unavailable ticketing solution
  • New staff script + training that prompted visitors to support the museum through a donation

Top Reasons for Choosing ACME

Identified a Revenue Opportunity

Contemporary Austin launched ACME on a Pay-What-You-Wish day, pioneering their 1st-ever donations at point of sale.

· Operational efficiency

· New feature implementation

· Increased revenue