About Us

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We love what we do

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Located coast to coast

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We’re industry experts

Who we are

Our team is comprised of a group of experienced entrepreneurs, industry experts and ambitious leaders, all with diverse backgrounds. We work hard to cultivate a strong culture and ensure we are constantly growing and thriving, all while making a positive impact. Our team comes from various leading technology innovators like Apple, Amazon, eBay, Facebook, Intuit, Microsoft, Paypal, Stubhub and Ticketmaster, as well as leading cultural institutions such as Exploratorium in San Francisco and The Metropolitan Museum of Art in New York.

How we started

When it comes to organizations like museums, attractions, wineries, and historic properties, our founders saw a huge gap in the market for recurring ticketing and event technology to support these venues. That’s when they decided to re-invent visitation. They developed an enterprise solution that integrates an organization’s multiple systems, including membership management, online and onsite sales. This led to the state-of-the-art platform we have today that is revolutionizing the way organizations do business and the way visitors interact with these organizations.

Our leadership team

Bill Shaughnessy

Chief Executive Officer, and Board Member

Bill is passionate about technology that improves people’s lives. He’s a technology leader with extensive global operating experience across consumer, enterprise and e-commerce environments. Bill was named ACME’s Chief Executive Officer and a member of ACME’s Board of Directors in September 2018. Prior to ACME, he was consulting and advising startups, non-profits and billion-dollar international technology firms.  From 2012 to 2016, Bill served as President, Chief Operating Officer, and Board Member at eHealth, Inc.. Prior to eHealth, from 2010 to 2012, Bill held the role of Senior Vice President of Product Management at Yahoo! Inc., From 1994 to 2009, Bill held various senior management positions at Microsoft Corporation, his last role as Global Vice President of Sales, Marketing and Services in the Advertiser and Publisher Solutions Group. Bill holds a B.S. degree in business administration from California State University – Fresno. Today, he is an active member of the Board of Governors at California State University – Fresno.

Echeyde Cubillo

Echeyde Cubillo

Co-Founder & Chief Technology Officer

As co-founder of ACME, Echeyde’s a product technologist who thrives on turning ideas which solve real problems into reality.  No stranger to building software companies from the ground-up, Echeyde has shared his talents with a multitude of organizations.  As an integral player in eBay and Yahoo’s infancy, he helped to scale their technical systems. Echeyde also co-founded Bix which was sold to Yahoo, helped profitize Singlefeed which was later sold to Alibaba, and played a large role in pivoting Tello for its sale to Urban Airship.  Echeyde is a graduate of the Université Paris-Dauphine with a degree in Applied Math and Computer Science.

Erin Hunter

Erin Hunter

Head of Product

With a decade of ticketing experience, Erin joined ACME’s product team in May of 2015. As ACME’s head of product, Erin actively interacts with all of our internal teams and clients to curate our roadmap and future product development plans. Prior to ACME, Erin was Vice President of eCommerce at Ticketmaster. She has also held product leadership positions at Time Inc, and began her career in management consulting. Erin’s passion is solving problems and bringing features to life that will help our clients succeed.

Katarina Hogan

Katarina Hogan

Head of Marketing & Communication

Kat leads our marketing and communication team at ACME.  On board since March of 2015, as an early employee, Kat has had the opportunity to be a part of ACME’s growth.  She has witnessed ACME’s product evolve into the powerful and dynamic platform that exists today. Throughout her ACME years, she’s spent her resources mastering the ticketing space and cultivating ACME’s client relationships. Kat has a professional history in customer success, concept development at early-stage startups.  Her prior experience includes media work for the NBA and public relations at consumer-based companies. Her work at ACME focuses on ACME’s culture, brand identity, content marketing, social media, press and thoughtful leadership.

Shawn Sieck

Shawn Sieck

VP of Global Sales

As a seasoned professional that brings high energy and process to any challenge, Shawn became ACME’s VP of Global Sales in September 2018.  Before joining ACME, Shawn spent 17 years with three solution SaaS organizations. His career successes include growing small sales teams to hundreds of self-sustaining contributors.  In his sales tenure, Shawn has guided global sales teams to standardize processes, create efficiencies and implement best practices. When with Teris, Shawn stewarded businesses through rapid growth as well as executive navigation during complex acquisitions.  SaaS based businesses are Shawn’s specialty; he has held several partner, executive and leadership positions with companies utilizing the SaaS platform.

Kathleen Helal

Director of Client Services

Kathleen leads the Client Services team, which includes the delivery managers who guide implementation projects to success and the Product Support team who provides ongoing customer service post-launch. She specializes in nonprofit technology & operations, project management, and software delivery methodology.


Since joining ACME in 2016, Kathleen has delivered several ACME implementation projects for cultural institutions and museums across the United States. She also provides expertise in system integration with The Raiser’s Edge.


Prior to ACME, Kathleen worked in the nonprofit sector as a project manager for The Nature Conservancy, implementing an enterprise CRM solution for a multi-chapter global organization. She also spent over ten years in professional services at Blackbaud, where she led some of the largest, most complex implementations of Blackbaud CRM and The Raiser’s Edge.

Our board

Jim Wilson

Costanoa Ventures

Dana Stalder

Matrix Partners

Garrett Price

Co-founder & Chairman

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