Posted at 9:57 am in Museum Industry, Museum Management, Museum Marketing, Zoo Management, Zoo Marketing
Making a great first impression is important for most situations in life, and museum memberships are no exception. Part of building perennial memberships, a key factor to the success of longevity of your institution, is by welcoming new members and letting them know that they’re valued. Providing your new members with a warm welcome is the first step in increased membership retention, membership satisfaction, and greater member participation. Below are some great ideas to welcome new members and bolster your member-satisfaction rates. 

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