July 2, 2021 As with most industries in the 21st century, the advent of technology and the digital age has changed the way we do pretty much everything. From how we shop, travel, and book tickets to online banking and connecting with loved ones, technology has...
June 19, 2021 It’s easy to understate the importance of branding. When most people think of branding, they might think of the colors, logos, or brand slogans associated with an organization, like Nike’s inseparable “Just Do It” trademark and or McDonald’s “I’m Lovin’ It” slogan. What too...
December 17, 2020 The holidays are fast approaching. And this year, all of our favorite wintertime activities will be unlike anything we’ve seen before. As COVID-19 continues to affect life almost all over the world, holiday traditions and public offerings have to change and adapt to...
ACME, a leading provider of ticketing, membership and donation management systems through cloud software, has partnered with CityPASS. ACME Technologies has partnered with CityPASS, a company which provides bundled, discounted admission tickets to leading attractions in 14 North American destinations, in order to streamline contactless guest entry to three...
Advertising is an expensive endeavour. A bigger budget usually means a bigger reach, but not all companies are capable of maintaining a hefty advertising fund. Effective campaigns can sometimes set businesses back millions of dollars, and public institutions and nonprofit organizations rarely have reserves of...
Zoos hold the key to the future. We don’t have to tell you that the conservation efforts of zoological centers and wildlife parks are among those organizations paving the way towards a better relationship between humans and nature. They have come a long way from...
Member engagement is an all-important, and sometimes frustratingly vague, concept which every museum has at the forefront of its priorities. A dedicated and enthusiastic member base is the lifeblood of museums and other nonprofit institutions across the United States. And the process of creating, maintaining,...
Field trips are among everyone’s favorite memories of school. Getting out of the classroom presents fun and novel opportunities for children to learn through hands-on experiences, from a variety of experts in their field. Science, art, and natural history museums are among some of the...
The advent of email revolutionized marketing possibilities for the world or nonprofit organizations. 50 odd years down the line, it continues to be one of the most popular forms of communication, and the easiest, most efficient way to reach out to clients and supporters. But form...
