Content creation is the new way to market yourself in the age of technology. If you want to get your nonprofit’s name and mission out there to receive adequate support, looking to content creation is a great place to start. You can make a variety...
Coming up with and accomplishing goals looks different for every nonprofit organization. Introducing a strategic plan can help you achieve your goals more efficiently based on the type of goal. We’ll go over the various types of strategic planning models available and which is potentially...
Your board of directors can make or break your non-profit. Powerful and balanced leadership drives the best organizations to success, and you need people who can make big plans and decisions to fill that role for you. It’s not an easy task to find the...
Striving for higher education is considered an essential part of entering the workforce in the United States in this day and age. Millions of Americans go to college each year in the hopes of getting a degree, costing them thousands of dollars in loans and...
One of your primary objectives as a charity marketer is to raise donations for your mission or organization. Facebook can make raising donations easier than ever with its new on-site conversion feature. The conversion feature, available through on-Facebook donation advertisements, will create a smooth contribution...
Nonprofits and cultural institutions understand the importance of maintaining their finances. Every penny earned from donations, fundraising campaigns, tickets, and gift items will go directly to achieving your cause and mission statement. And every penny counts. Donors, too, care about how their money is being managed...
Museums, zoos, cultural institutions, and nonprofits all rely on public donations for part and sometimes all of their funding. Charities, fundraising campaigns, non-monetary gifts, and volunteer work are all essential to keep your organizations open. Having someone like a Director of Major Gifts to help...
Nonprofits and cultural institutions rely on events to help drive ticket sales, memberships, and donations. Whether you’re running a virtual silent auction, extravagant dinner, art gallery, or hackathon, you need to ensure that your events run smoothly and according to plan. This is where a special...
Donor mapping and donor journeys are essential to understanding and influencing how donors interact on ecommerce platforms, which includes nonprofit organizations, zoos, and museums. Donor mapping provides a framework from which nonprofit organizations and cultural institutions can identify key donor points of contact, which opens up...
The holiday season is fast approaching. And with all the wild surprises 2020 has given us so far, this winter is promising to be unlike any other. But festive fundraising strategies remain relatively unchanged. Despite the complications COVID, museums, zoos, and other cultural institutions remain...